Treat your Bike After a long season of riding, we always encourage customers to do a full inspection of their wheels to address any potential concerns, and ensure they’ll be ready to roll at full speed next season. Moving parts such as bearings and freehubs are prone...
Introducing NOBL G2 Rims Elevating Performance & Style Our Generation 2 rims are the best-looking and toughest products we’ve ever made and retain the exceptional quality and ride feel our customers have come to love. As of August 2023, all new NOBL wheel builds are...
Product Showcase: TR41 Everything we’ve learned in the past 8 years comes together with our premium series of rims. The TR41 is aimed specifically at E-Bikes and heavy duty enduro riders who prefer a wider profile. Whether you’re going full pin and trying...
Product Showcase: TR37 With modern widths, front and rear specific profiles, and our leading ‘Sine wave’ design, we’ve created the ultimate rim for today’s trail bikes. Whether you’re on a high alpine exploration mission, chasing the...
Product Feature: TR32 Built to handle the rigors of demanding XC courses here in British Columbia, the TR32 is incredibly strong, while blending front and rear specific designs to create a lightweight, balanced handling wheelset. Just as fast uphill, and downhill The...
Featured WheelsetOur weekly wheel feature gets you access to fast shipping and sweet perks. Tr35 + Navy Chris King Hub Featured WheelSet Jan 8th – Jan 15th $1450 USD // $1950 CAD Limited Quantities Available Offer Ships Within 5 DaysNo Charge Graphics ...