The Next Generation

Elevating Performance & Style

Our Wheelset Feature of HR35 wheels and DT Swiss 240 hubs
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NOBL Lifetime & 5 Year Warranties

The NOBL Warranty

We offer a Lifetime Warranty on our Sinewave and Dropbar rims: TR32, TR35, TR37, TR41, HR35, CR35, HR45, and CR45, and a 5-year warranty with an optional Lifetime Warranty upgrade on our Legacy rims TR33, TR36 and TR38.

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NOBL G2 – The Next Generation

NOBL G2 – The Next Generation

These Generation 2 rims are the best-looking and toughest products we’ve ever made, and retain the exceptional quality and ride-feel that our customers have come to love.

BERD Spokes: A Quick Buyer’s Guide

BERD Spokes: A Quick Buyer’s Guide

Are you in the market for new spokes for your bike wheels? BERD spokes might be the right choice for you, but it's essential to evaluate if they align with your cycling preferences and needs. Below,...