Latest Blog Posts
Wheelset Turnaround
Our current expected* turnaround for in-stock, standard wheel builds — 7-10 weeks.
What We Ride – Russell’s Orbea Oiz Bike Check
When Russell moved from Manitoba to West Coast BC, he knew he needed an XC build for more aggressive terrain.
Rider Feature: Nicole Bradbury
Nicole Bradbury is a World Cup and Canada cup XC racer from Ontario BC.
What We Ride – Victoria’s Norco Sight
With its updated geometry & price point, the Norco Sight was an easy choice for Victoria.
HE37 – Helium Infused Carbon
Introducing our latest invention, the HE37! Helium infused carbon tech.
What We Ride – Roxy’s Lapierre Overvolt
Roxy loves techy, rocky and loose trails, so the Lapierre Overvolt e-bike and NOBL TR41 wheels were a prefect match for her!
NOBL Perspective: Shimano Saint Pedal Mods
Shimano Saint SPD pedals feel secure due to the massive contact area with your shoes, but they’re heavy, and we’re here to fix that.
What We Ride – Julia’s Forbidden Druid
Julia likes to go fast with some occasional flare, so the Druid is the perfect bike! Super fun to ride, nimble, and light.
Spokes and Nipples
We’ve been partnered with Sapim for over 7 years as our spoke and nipple provider. Their industry-leading technologies have resulted in some of the strongest and lightest wheel building components available.