Latest Blog Posts
Dillon Butcher is a rider on the rise on Vancouver Island. We’re proud to welcome him into the NOBL family.
In our COVID 19 update, we discuss how the bike industry and our hub stocks have been affected.
Liam chose the Stumpjumper Evo because of its progressive geometry, raw color, and its mod potential. See how he set it up for freeeride.
Van Girl Yuka explores BC and beyond with BCPOV. Check out her bike checks and her visits to NOBL. Watch her build our wheels!
DT’s redesigned 240 hubs come in the same wide range of options as their star ratchet models but are lighter, more precise, and more easily serviceable.
Eric makes his living as a full-time Youtuber, mountain biking with his wife Yuka across Canada and the USA. Eric has lots of advice on traveling, including van life, producing content while on the road, and places to ride.
Ryan Kuhn, an experienced trail builder, doesn’t “dig” COVID-19, but in the context of unbridled motivation, he sees an unpredictable and positive outcome: people are digging trails, and he digs that. Here are his tips for new and experienced trail builders.
Introducing the DT Swiss 180 At well under 300 grams per hubset, DT Swiss 180 hubs are the lightest most reliable performance focused hubs on the market. A Look at the New Ratchet EXP System With one ratchet fused to the threaded ring, the new system no longer...
Skills with Phil Phil has carved a niche out for himself. The former UCI World Cup DH racer has channeled his years of experience and expertise into his YouTube channel 'Skills with Phil' Featuring a mix of well produced how-to, bike tech and vlog style videos,...